Bike Brand Shift at LBS-
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  1. #1
    X-Ray Guy
    Reputation: Jawz's Avatar
    Join Date
    May 2004

    Bike Brand Shift at LBS

    I like to stop in random bike shops when I'm in the area or have spare time to check out what is new and such. I've noticed a lot of dealers changing bike manufacturers or shifting percentage of certain brands.

    Trek seems to be pulling out of a lot of local dealers. Few shops that used to almost exclusively sell Trek have stopped. Some Specialized dealers are shifting to other brands such as Cannondale and Cube. Niche brands like Bombtrack and Legacy cycles are popping up and brands like GT are coming back to dealers.

    I wonder if its a shift to exclusive dealers like Trek stores is to blame or just customers looking for better value brands.

    Anybody else notice this or have insight?

  2. #2
    Join Date
    May 2017
    We stopped selling TREK about 4 years ago. They started to want too much sales floor and wanted us to be on their ascent pos system which allows them to monitor all of your sales. No thanks.

    Since we dropped them out sales have increased, I actually now despise the brand and how they try to bully dealers. Some will defend them because they have not tried to push themselves on them yet, but it is coming. It is how they operate.

  3. #3
    mtbr member
    Reputation: ccaddy's Avatar
    Join Date
    Jun 2006
    Wow ....Trek sounds like they have adapted Specialize's stratagies .

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