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  1. #1
    Golden Bears United
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    Will LBS discount a specially-priced complete deal?

    All,

    As you know, Santa Cruz posts its prices online, and some are red-marked as specially priced complete package deals. I want to buy one such complete bike through a LBS.

    Has anyone asked/gotten a discount from a LBS that's actually lower than the red-marked price? Is it a faux pas to even ask for such a discount? I want to hear you experience.

    Its a $3000+ purchase, so any discount would help.

    Thanks.

  2. #2
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    It never hurts to ask, and many LBSes will work with you.

  3. #3
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    I am not sure that the industry works with way, but in many industries they do "floor planning" which means that they buy bunch of bikes and get 90+ days or so to pay for them. If they sell them wuickly they float the cash as they get more. When it comes to old, stagnant inventory, they may have an incentive to sell something cheaper. Or if they have a need to get old inventory out or if they have a quota to hit.

    With that being said, bike margins probably aren't that great so I would look instead at accessories or services that you can get them to toss on. Those have higher margin. If they don't give you a free tuneup, you can probably have them toss one or two in with the bike (pure labor, good markup).

    Asking them to drop the price on the bike is usually not as successful as asking "how can you sweeten the deal". Being more creative gives them more latitude to work with you. Bikes are probably the lowest margin item in the shop, so if you are buying only the bike, while it looks like a big purchase on your end, it is not as great on theirs.

    Also ask if there is a discount for paying cash. Credit card fees are a cost to them, they could probably squeeze 2-3% off for a cash purchase.
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  4. #4
    Ride or Die!
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    I never pay full price for a bike. It doesn't hurt to ask. Money (cash) talks.

  5. #5
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    Definitely ask. I purchased both my Blur LT RAM and my Nomad RAM kit at less than the MSRP at the LBS. All I did was express serious interest in the bike, but was just on the fence about when to purchase despite having done a lot of research on each model. I was also looking at a few accessories, upgrades. In each case, the LBS employee asked if they could do "X" price if that might make me more inclined to purchase sooner rather than later.
    94 Specialized Rockhopper

  6. #6
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    Quote Originally Posted by CasinoKiD View Post
    It doesn't hurt to ask. Money (cash) talks.
    +1 - just don't be a dick about it - not suggesting you are, but being friends with folks at LBS there are plenty of them out there who want great selection, awesome service and don't want to pay for it.

    The folks at a LBS gotta eat too and the margins on bikes are not huge like they are on accessories/soft goods.
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  7. #7
    Hi There!
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    I went to an LBS that I'd never been to before because they sold Santa Cruz bikes, although they didn't stock a lot and they had to order mine. I didn't ask in any way for a discount but they gave me one of $75 and also set up my bike tubeless without me even asking. They made a bunch of adjustments and so on and I also got 2 free tuneups.
    NTFTC

  8. #8
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    This has been my experience. Just ask them what their best price is on the bike you want.

  9. #9
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    I bought my Tallboy C spx xc $600 less than the msrp package price just asking on the different lbs near my area . I also bought my stumpy fsr evo $800 less than the msrp asking also . Doesn't hurt to ask . Good luck

  10. #10
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    Ask away, the worst they can do is say no, and a lot of times they will work with you to get you a good price. I bought my 2013 Blur TRc SPXxc (2x10 XT kit) for $1000 below MSRP, and this was in May so it wasn't like they were trying to get rid of it cause a new model year was coming in.
    2013 Medium Santa Cruz Blur Trc in Matte/Silver, full XT kit, 1x10 with 32T wolftooth ring, 25 pounds 7 ounces

  11. #11
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    Yes! My LBS gave me a great price on my Bronson Carbon R AM. In fact, after credit for take-offs and adding Shimano XT brakeset, Easton Havoc 750mm bar, and Shimano XT Shadow Plus rear derailleur, I was at the red discounted price on SC's website
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  12. #12
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    Quote Originally Posted by SManZ View Post
    Yes! My LBS gave me a great price on my Bronson Carbon R AM. In fact, after credit for take-offs and adding Shimano XT brakeset, Easton Havoc 750mm bar, and Shimano XT Shadow Plus rear derailleur, I was at the red discounted price on SC's website
    Thanks. This is what I want to find out--discount from the already specially-priced packages.

    My understanding is that the other prices (black-marked as opposed to red-marked prices) listed on the Santa Cruz website are simply a total of frame plus parts MSRP prices and do not reflect any discount. Thus, one would expect that a shop can be more flexible with the pricing. On the other hand, then "red" specially-priced packages are pretty decent deals already, so I can see there being more resistance.

    But it's good to know that it is not a faux pas to ask anyway.

    Thanks for all the replies.

  13. #13
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    Quote Originally Posted by TeeKay View Post
    Thanks. This is what I want to find out--discount from the already specially-priced packages.

    My understanding is that the other prices (black-marked as opposed to red-marked prices) listed on the Santa Cruz website are simply a total of frame plus parts MSRP prices and do not reflect any discount. Thus, one would expect that a shop can be more flexible with the pricing. On the other hand, then "red" specially-priced packages are pretty decent deals already, so I can see there being more resistance.

    But it's good to know that it is not a faux pas to ask anyway.

    Thanks for all the replies.
    Keep in mind that whatever discount the red prices have associated with them, the dealer is still paying far less, and in many cases the bike on the sales floor may either be behind a model year or soon-to-be. I'd turn around and walk out if they won't give you ~10% off. Those kinds of deals are routinely available.

  14. #14
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    Also, always be courteous when you negotiate. I have seen people act like idiots, very confrontational and condescending while they "try" to negotiate. You get a better deal if you are working with the shop, not against them.

    Car dealers ruined it all for everyone.
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