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  1. #1
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    Aug 2004

    Summer Heat Wave Fuels Sweat GUTR Sweatband Sales

    Dallas, TX (AUGUST 2, 2006) – Tunnel Vision, LP (Tunnel Vision) Just in time to help with the effects of soaring temperatures that have gripped the country during the recent record heat wave. The Sweat GUTR Sweatband is quickly becoming the new standard in performance sweatbands because it is designed to withstand extremely hot and sweaty conditions and it never saturates.

    Experts say that a person can produce between one and three liters of sweat per hour. In the recent extreme heat conditions more riders than ever are looking for solutions to keep sweat from drenching their eyes and sunglasses. The problem with traditional sweatbands is that once saturated, they simply don’t work. The Sweat GUTR, however, is completely resistant to saturation and works by channeling sweat away from your eyes and glasses. “You don’t have to worry about the sweatband losing its effectiveness, and it’s so comfortable you’ll forget it’s there,” explains Erick Flatt, President and Founder of Tunnel Vision.

    Bicycle dealers are experiencing excellent sales results. Bill Ball, Apparel Buyer for Richardson Bike Mart in Dallas, states, ”sales of the Sweat GUTR have been very strong”. Jonathan Robbins, Store Manager at Cahaba Cycles in Cahaba Heights, Alabama states “ Wow, what a great product. I personally use one and it works extremely well. I had several of these Sweat GUTRs sold before we got our first shipment and sales have been strong since then. This is a product that works well and we feel confident selling to our customers.”

    The GUTR sells for a MSRP of $14.99 and is currently available at many premier bicycle and running stores throughout the United States. Visit for more information. Tunnel Vision, LP designs, produces and markets sweat management products. The company is based in Dallas, Texas.

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    Greg Thurmond
    Tunnel Vision, LP
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