Video footage from Progression - Kranked 6 has been loaded onto the first two million copies of Microsoft's ZuneTM Digital Media Player.
Microsoft Corp. is putting the social into digital media, starting this holiday season.
The ZuneTM digital media player and online service was made available to consumers on Nov. 14, 2006.
ZuneTM is a vehicle to explore new sounds and experiences. With that in mind, Microsoft pre-loaded each ZuneTM device with a variety of videos and songs from hot, new artists as well as some fun films and images.
"We selected the video trailer of Progression - Kranked 6 because we wanted to give our consumers some fresh and exciting material that they will want to share with their friends", said David Paleschuck of Microsoft.
The Kranked 6 video features some incredible footage of Ben Boyko, Ryan Leech, Jamie Goldman, James Doerfling, Mike Kinrade, Steve Romaniuk and Eric Porter. It can also be viewed at www.radical-films.com
"We're delivering not only a device, but a shared, social experience that will be shaped by the collective imagination of consumers," said Chris Stephenson, general manager of global marketing for Zune. "We're infusing the spirit of discovery and sharing into everything we do - from the experience we crafted around the device and service to pre-loading music and videos on every device to expose people to something new."
The Zune device will retail for $249.99 U.S. (ERP) and will create new ways for entertainment fans to connect and share media experiences device-to-device through the use of wireless technology and new software scenarios.
Contact Radical Films: 643-886-5950 or Lizard Skins 801-229-9099
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