I've been using SRAM on all my mtn bikes for a decade, but this Christmas, my family got me a complete XTR set-up for my Blur, hydraulic brakes and wheels included. (What a great family!)

I wasn't real sure about the dual control, STI, flippy-shifting thing, but one ride, one stinking ride, made me a convert! Great shifting, great braking, yes, it is intuitive - I love it!

In fact, I've gone out and installed an XT dual control on my Titus hardtail (the v-brake dual control shifters). It also works great.

Shimano should have done this a long time ago!

Sorry, SRAM, you've lost a customer!