1. The most important thing about buying a new bike is to make sure it fits. The only way you'll know if the bike is right for you is to size up the bike and make sure that the bike's geometry matches your body's geometry. Ask questions and do some research.
mtn. biking 101
2. If possible, try to find a shop that will let you demo the bike on real dirt. Five minutes in a parking lot won't cut it. You wouldn't buy a car without a real world test drive, and a bike should be no different.
3. Don't belive the hype. Just because your favorite rider or best friend rides a certain bike, that doesn't mean that's the best one for you. Have an open mind and be realistic about your needs and ability.
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  1. #1
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    sram pronunciation?

    Hello, I took my bike to my lbs yesterday to get my rapid fire shifters switched out for sram gripshifters.

    I thought sram was pronounced s-ram but my bike mechanic pronounced it as surom.

    Is surom how it's supposed to be pronounced or a legitimate version? Or was my bike mechanic simply putting his own spin on it?

  2. #2
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    I always thought of it as shram... but someone out there likely knows for sure.

  3. #3
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    I say shram too, though for years thought it was s-ram too.

  4. #4
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    Call the company and listen to how they answer the phone.
    Call again at noon to see how the person covering the lunch hour answers the phone and now you have 2 samples.

    If they are both different, all you did was waste a bit of time and find out it really doesn't matter to them so it shouldn't matter to us.

    Tip; Have a beer while you are performing this blind test. Even if it seems like a waste of time, it would then be classified as entertainment (in my book anyways).

  5. #5
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    It's S-RAM. Not Shram. At least that's how they pronounce it on the SRAM Youtube videos.
    Quote Originally Posted by Psycle151 View Post
    Friggin' coward. Give me a red chiclet instead of debating like a man. You don't deserve your green blocks.

  6. #6
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    S-RAM.

    Sent from my SCH-I545 using Tapatalk
    Geologist by trade...bicycle mechanic (former) by the grace of God!

    2012 Specialized Stumpy EVO 29 HT

  7. #7
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    Watch the road bike recall vids with the company president. Sounds like serum to me. The sh version never seemed right to me.

  8. #8
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    Re: sram pronunciation?

    It's named after the first letter of the first name of each of the founders. Steve, ray, Allen, Mike. I just made those names up because I don't recall who the actual people were but I'm pretty sure I'm batting at least .500 on that. That being said it's pronounced just like it looks. Awkward but true.

    S R A M

  9. #9
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    SRAM is an acronym comprising the names of its founders, Scott, Ray, and Sam, (where Ray is the middle name of company head Stan Day).

    wiki

  10. #10
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    Yup.

    SRAM, just like it's spelled. Although, I never knew it was an acronym.

  11. #11
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    Re: sram pronunciation?

    Tomorrow let's talk about Mavic.

  12. #12
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    Re: sram pronunciation?

    Quote Originally Posted by squareback View Post
    Tomorrow let's talk about Mavic.
    Mike, Allen, Victor, Isaiah, and Carlton. Duh.

  13. #13
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    and pronounced Mahveek?

  14. #14
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    Maaveek

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    Geologist by trade...bicycle mechanic (former) by the grace of God!

    2012 Specialized Stumpy EVO 29 HT

  15. #15
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    I've heard it as Maavic but I have a lot to do today and will yield to those willing to take up the misson.

    No doubt, there is much variation even among the slight accents of midwest, Long-guy-land, Southern Georgia or West Texas.


  16. #16
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    Every LBS around here pronounces it as "shram" which is what I call it. Even though its not the right way of pronouncing it, I think its a widely adapted pronunciation of the acronym. I also think its just the way it sounds when you say SRAM.

  17. #17
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    Yes...folks add the hand has just become the norm. I always try to say SRAM with no h.

    Sent from my SCH-I545 using Tapatalk
    Geologist by trade...bicycle mechanic (former) by the grace of God!

    2012 Specialized Stumpy EVO 29 HT

  18. #18
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    Quote Originally Posted by Shakester View Post
    Every LBS around here pronounces it as "shram" which is what I call it. Even though its not the right way of pronouncing it, I think its a widely adapted pronunciation of the acronym. I also think its just the way it sounds when you say SRAM.
    Oh sit!

    I've been pronouncing it wrong all this time.

    John
    1995 Trek 970 - 80mm Atom Race
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  19. #19
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    I don't know why it couldn't just be MARS... something easy to pronounce and it's still an acronym with the appropriate letters... just rearranged.
    They really screwed up.

    So the consensus is similar to clingy food wrap like saran wrap except with the m on the end ?

  20. #20
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    How about fi'zi:k?

  21. #21
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    Quote Originally Posted by catsruletn View Post
    How about fi'zi:k?
    maybe like physic?

    ok, how about WTB?
    Vassago Jabberwocky SS
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  22. #22
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    Quote Originally Posted by bachman1961 View Post
    I don't know why it couldn't just be MARS... something easy to pronounce and it's still an acronym with the appropriate letters... just rearranged.
    They really screwed up.

    So the consensus is similar to clingy food wrap like saran wrap except with the m on the end ?
    No. Pronounce it the way it's written. sram. They have a manufacturing presence in my town, so I see their reps all the time. My mtb club is having a board meeting at that facility tonight, as we do every month. There is no "sh" sound or hyphen or extra syllables or any of that huked on fonix werked 4 me crap.

  23. #23
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    Re: sram pronunciation?

    OP , This makes me wonder about the wrench at your LBS.... Was he wearing skinny jeans, huge fat-plastic framed glasses, listening to some obscure band, and telling you that no real biker needs brakes?

    (tapa)
    The best is the one you want to ride most often..

  24. #24
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    Officially ssss-ram though many say shram.

    Personally, I don't care if someone says mavic mahveek, proprietary painful stuff...

    What winds me up are butchered mispronunciations of succinct words like nuclear- George Bush constantly blathered NUKULAR which drove me batty.
    【ツ】 eDub 【ツ】

  25. #25
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    Question is, why are you putting gripshifters on your bike!

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